AI-poweredGrowth partner for e-commerce
Strategy, tracking, advertising, AI and data science, with a senior partner who becomes part of your team. 15+ years in Greek e-commerce.
15+
years in Greek e-commerce
30+
brands we helped grow
1M+ €
annual ad spend under management
MIT
certification in Data Science
Tired of explaining the same things to account managers who change every three months? At Rad you work with an experienced consultant who understands your business from the first conversation and coordinates whatever is needed, from tracking to the last creative.
Fewer explanations, more work done.
Meet the studio →Five stages that build on each other. We start from your business and reach the data that predicts.
Before any channel, we sit down with you. We listen to your goals and concerns, open up the numbers and find where the problem really is. Often we show you something you did not know.
We measure properly before spending a single euro. We set up the tracking most skip, so you see what really sells.
Strategy and execution on the right channels, with monitoring and reporting you understand.
Strategy & business
Advertising
Search & AI engines
Content & social
Conversion & retention
We bring AI into your team’s work: automations, custom tools, strategy. Whatever you are missing, we build.
Once the foundations hold, the data starts to predict. Which customers are worth it, what will sell, where the budget should go.
Media is the last piece. Before it come the product, the prices, the profit, the customers who buy again. That is why we work as a member of your team. It takes time, and it builds results that last.
We listen to goals and concerns, open up the P&L and find the real problem.
Proper measurement, client and server-side, on real numbers.
Positioning, offers, channels, budget, goals tied to profit.
On the media and content that sell in your category.
E-shop, offer, retention, processes, AI automations.
Strategy meetings, clear reporting, new goals as you grow.
Built in-house
CRM, Creative Tester and other AI tools we built when off-the-shelf ones were not enough. If you need something that does not exist, we build it for you.
Your customers with CLV, CAC and value per segment, in one place.
Learns from your ads and tells you whether a new creative will perform, before it goes live.
If something is missing, we build it. Tell us what you need.
In a field where partnerships change every year, ours are measured in years.
8 years
Minds
5 years
Kalia Candles
5 years
Artis
4 years
Fylliana
Brands growing with us
All clients and projects →
Mostly e-commerce businesses with annual revenue from €200,000 to €20,000,000.
An experienced consultant, the same one from the first conversation and throughout the partnership. Not a junior.
The first improvements show early, from tracking and quick fixes. Real growth is built over months.
It measures sales from your server, not only from the browser. Less data is lost to ad blockers and cookies, and campaigns optimise more accurately.
Yes. We fold them into one growth strategy, measured like everything else.
It finds which customers are worth the most, predicts demand and shows where the budget pays off.
Yes, when a need is not covered by off-the-shelf tools, within reason.
With a phone call.
